A much talked about topic on SAVAGEpodcaster, here is freemium pioneer Chris Anderson discussing the topic.
Software and the Price of Free Chris Anderson, Editor-in-Chief, Wired Magazine http://www.siia.net The Internet has introduced a generation to the concept of free. Entire industries, from travel to telcos, are trying to figure out how to make money by giving it away. And software is no exception: Software is pure information, and the industry is experimenting with service models, pay-per-use, advertising, bundling, and dozens of other strategies. This session will look at how the economics of free are changing the way we buy and sell information technology.
